Friday, April 1, 2011

UTEP Invitational


I was recently asked to develop the artwork for UTEP's annual Track & Field Invitational. HT event not only allows the Miner's world-class athletes (national & world champions, record-holders and Olympians) a chance to shine at home, but it also brings in some of the top track and field talent from around the world.

I wanted this year's branding to reflect some of the facilities' unique architecture in light of the many renovations that were made to Kidd Field, the exclusive home of UTEP Track & Field since the 1960's. Also included in this illustration are hints of the mountains surrounding the stadium as well as El Paso's famous rays of sun radiating behind Holiday Hall.

The design is not only being used as the primary branding for all print and web materials, but it is being used for participant and commemorative fan apparel as well.

Nightmares & Nocturnes-UNLV Wind Orchestra


For those of you that don't know me very well, before I was involved in marketing, design and athletics, I started out college majoring in music with a double emphasis in voice and percussion. During that time I met some impressive individuals, including a young composer named Justin Raines.

Last week, he and the folks with the UNLV Wind Orchestra were in a bind getting their print piece/poster produced for the upcoming world premier of Justin's, "Nightmares & Nocturnes". Justin put out a call for help on Facebook and I was more than happy to lend my talents.

Justin wanted a visual that invoked an eerie sense of mystery. He asked for a closet door in a room, with an iridescent light shining out from underneath with the hint of a shadow to a mysterious something lurking from behind. His piece presents haunting melodies sprinkled with peaceful nocturnes and musical statements that present a strong contrast to his 'nightmares'.

I wanted the image to pull the viewer in out of curiosity but repel them at the same time due to the unpleasantly dingy appearance of the room.

Building the Poster-11x17 Promotional Poster
I started with just the distorted picture of the door in the dark room.

I then tried to establish the lower plain line by putting down a hardwood floor (the floor would later disappear under the lightburst, but hey, it's all about the attention to detail.) creating a layer with a small box with white fill and outer glow to mimic light shining from under the door.


I then created a light burst and manipulated the angle to appear as it too was coming out form behind the door.


I then used and online image of a man standing in dress shoes to create the illusion of the person behind the door. I duplicated the mirror and flipped it to create a mirror image casting the shadow through the light from under the door. I then manipulated the perspective of the legs and feet so they appear to be stretching out toward the viewer, fading into the darkness with a mask.
 

Hope you enjoy may latest, non-athletic creation. I know getting back to my roots was a pleasure!

Friday, February 11, 2011

National Girls & Women in Sports Day 2011

My goal here was to create something sporty that still had a sassy-feminine feel to it considering the majority of our target market for this event was going to be young girls under the age of 18.

Thursday, January 20, 2011

Pack The House 2.0

My second year at UTEP has gotten off to a busy start, and quite honestly a majority of my time has been spent on the back end of things actually planning events and working game operations. Took a break this evening to design the 2011 UTEP women's basketball 'Pack the House" poster (11x17)

Hopefully, I'll have more to show you soon.

Saturday, December 4, 2010

Don't Stop Believing

A buddy of mine from California was upset with the lack of wallpapers for his computer of his beloved World Series Champion San Francisco Giants. After MINUTES of his pestering I gave in and put this together. had fun using some of the new CS5 features, mainly content aware.

Friday, December 3, 2010

Final 2011 C-USA Tournament Logo

Welp, it went a few more revisions after it was designed, but this is what the FINAL 2011 C-USA Tournament Logo wound up looking like. There was a lot of things that the torunament organizers wanted reflected in this logo, I'm just glad I was able to give it to them!

El Paso Rhinos


This is the 2010-11 schedule poster for El Paso's own Hockey Team. I'm sure it goes without saying that this project was very fun! :-D

Tuesday, September 28, 2010

2010-2011 UTEP Rifle Poster

One of our senior staff members came to me telling me how in the past, the department neglected to put out a schedule poster for our rifle team. I really did not know how to approach this project not being well-versed in competitive collegiate rifle.

A stupid mistake on my part lead to me having to re-design the entire poster. Things must happen for a reason, because not only did this version come out better, but I believe it is my best Design at UTEP to date, and arguably one of my best overall!

Wednesday, August 18, 2010

2010 UTEP Volleyball Schedule Poster

After much trials and tribulations, the 2010 UTEP Volleyball schedule poster is complete and ready to go to print.

I really wanted to incorporate design elements from the campus' rich Bhutanese-influenced  architecture. At both the top and bottom of the design, ceremonial mandalas sit subtly while a band of brick stretches across the length of the view.  Finally Prayer flags flank this year's senior class.

I personally think it is the best thing I have ever designed. Your thoughts?.

Tuesday, August 10, 2010

Reaching out to our Military

We are so fortunate to share our city with Ft. Bliss. On September 25th, we'll be honoring the brave men and women who serve to protect our country with a special Military Appreciation night as UTEP Football battles the Memphis Tigers.

Tuesday, June 29, 2010

UTEP SOCCER POSTER PREVIEW

Last week while at NACMA, I started working on the 2010 UTEP Women's Soccer poster. We had some issues with the photos, but after some work in Photoshop, I feel comfortable with what we ended up with.

Friday, May 21, 2010

El Paso wins bid for 2011 Conference USA Basketball Championship

Back in March, I pitched two concepts to the UTEP athletic administration for potential logos to put an identity to the city's bid for the 2011 Conference USA Basketball Championship. I'm proud to say that UTEP, the City of El Paso and the El Paso Sports Commission used one of my concepts in their successful bid to bring the 24-team event to the Sun City.

I'd be lying if I didn't say I'm going to be very excited seeing this around the conference and city!

Friday, April 30, 2010

Catching up with UTEP


I've been so busy lately, I haven't really been able to add some of my most recent design work for UTEP on here.  This is only a small portion of two months worth of design work.

Thursday, March 11, 2010

FREE MMMMMMMMMMMMMINER WALLPAPERS!


In honor of UTEP's CUSA 76-54 MBB quarterfinal victory over Central Florida, here are some free UTEP Wallpapers!

TO DOWNLOAD:
Click on each image (1280x1024's on top) (1024x768's on bottom). When it opens in a new window, right click and Save As. Then, set as your desktop!

Creative Invitations and Balloons I Las Cruces, NM

I recently had the sincere pleasure of working with the great folks at Creative Invitations & Balloons in Las Cruces, NM on establishing their brand identity. If you have an upcoming special event, Patti and Mike are the area's leading specialists on invitations and balloon creations! You can call them at 575.526.3343 if you would like to see how they can make your next event  extra special!

Turnkey Contracting I San Antonio, TX


Turnkey Contracting is a new venture from my friends at TC Austin Realty Advisors in San Antonio, TX.

UTEP Women's Basketball Senior Night


This is a splash page I made for http://www.utepathletics.com to create buzz for women's basketball final home stand of the season where we honored the teams three seniors.

El Paso Bids to Host the 2011 CUSA Basketball Championships

The El Paso Sports Authority, Convention and Visitor's Bureau and UTEP are working tirelessly to get the 2011 Tournament here in the Sun City. I figured a logo might help the selection committee visualize it a little better!